Hy-Vee Partners with Hormel Foods and First Responders to Give Away 5,250 Hams

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December 11, 2018 | News & Press Releases

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WEST DES MOINES, Iowa (Dec. 11, 2018) – Hy-Vee, Inc. is announcing a partnership with Hormel Foods and first responders in 19 cities across the Midwest for its second annual Hy-Vee Hams for the Holidays campaign. Over the next two weeks, Hy-Vee will hand out 5,250 Hormel® Cure 81® hams to families in need throughout the company’s eight-state region.

“We are fortunate to have great partners to help us give back to the community during the holiday season,” said Randy Edeker, chairman of the board, CEO and president of Hy-Vee. “Last year’s events were incredibly successful, and we are excited to expand our efforts this year to reach even more families in the communities that we serve. By working with our valued supplier Hormel and first responders, we can make a far greater impact than any one of us could alone.”

Hy-Vee’s Hams for the Holidays donations come from the Hormel® Cure 81® Hams for Hunger™ program that was founded in 1989. The program involves a partnership between Hormel Foods and grocery retailers across the country. Throughout the years, more than $13 million in hams have been donated, feeding tens of thousands of families.

“Hormel Foods is proud to partner with Hy-Vee to support hunger-relief efforts in the communities served by the company’s stores,” said Stephanie Postma, brand manager, meat products marketing, Hormel Foods. “The Hormel® Cure 81® Hams for Hunger™ program highlights our long-standing relationship with Hy-Vee, and we are honored to work together and make such a substantial contribution for those in need.”

Between Wednesday, Dec. 12, and Thursday, Dec. 20, Hy-Vee employees and first responders will hand out free hams to those in need in the following locations. The events will last for two hours or until all hams are distributed, whichever occurs first.