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Hy-Vee KidsFit Launches Free Health and Wellness Solutions for Summer

May 5, 2021 | News & Press Releases

WEST DES MOINES, Iowa (May 5, 2021) — Hy-Vee, Inc. announces today that Hy-Vee KidsFit is launching free health and wellness solutions to help kids stay active and healthy at home this summer. 

Parents can sign up for the free Hy-Vee KidsFit Club through May 15 to receive Hy-Vee’s Summer of Fun Box. The Summer of Fun Box is filled with Hy-Vee dietitian-approved snacks, a bookmark for reading challenges, exclusive coupons, Hy-Vee KidsFit giveaways, and a summer activity book with monthly themed challenges that will encourage healthy lifestyles throughout the summer. KidsFit Club families can pick up their Summer of Fun Box at their local Hy-Vee store June 4-6. Families can also complete three challenges for additional prizes throughout the summer to continue to building healthy habits. 

In addition to the Summer of Fun box, Hy-Vee KidsFit is offering free, digital resources to help kids stay active and healthy at home this summer, including:
•    Following along with KidsFit At-Home videos to make moving and fueling kid-friendly.
•    Building consistency in health through monthly challenges, education, and kid-friendly recipes in the KidsFit Club
•    Fun games and education that encourages consistent healthy habits through the Hy-Vee KidsFit mobile app.
•    Engaging with other health-focused fun to support physical, emotional, and mental wellness on Hy-Vee KidsFit’s social media pages to earn rewards (Facebook, Instagram, Twitter and TikTok).
Hy-Vee KidsFit is an at-home program that has promoted health, exercise, and nutrition among kids and families since 2015. To learn more about Hy-Vee KidsFit, sign up to receive the Summer of Fun box, join the Hy-Vee KidsFit Club or to receive a free downloadable wellness kit, visit


Hy-Vee, Inc. is an employee-owned corporation operating more than 275 retail stores across eight Midwestern states with sales of $11 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 10 Most Trusted Brands and has been named one of America’s Top 5 favorite grocery stores. The company’s more than 88,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit