June 25, 2026 | News & Press Releases
WEST DES MOINES, Iowa (June 25, 2026) — The helpful smile of a Hy-Vee corporate employee is now featured on the side of a semi-trailer to recognize the exemplary level of service she provides.
Minka Miljkovic’s picture was unveiled Thursday during a celebration at the Hy-Vee corporate headquarters in West Des Moines, where she serves as a Ron Pearson Center food prep specialist. Miljkovic is a 2025 recipient of the Hy-Vee Legendary Customer Service Award, which recognizes exemplary achievement in providing service that exceeds customers’ expectations.
Hy-Vee first started featuring long-serving employees on semi-truck wraps in 1997, and it has since become a cherished tradition at the company.

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Hy-Vee, Inc. is an employee-owned corporation operating more than 560 business units across nine Midwestern states with sales of more than $14 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee was recently named one of the top grocery stores in America by USA TODAY. The company’s more than 70,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit www.hy-vee.com.